While walking down Newbury Street in Boston I came across Harvey Dent campaigners – students (or possibly actors) participating in the viral marketing for the new Batman movie.

I even got a sticker out of the deal:

For non Bat-fans out there, Harvey Dent is the real name of “Two-face,” a major villain in the Batman comics.  Dent starts as a lawyer fighting crime in Gotham, but half his face is later scarred by acid.  This results in a split personality, as well as a tendency to flip a coin to decide whether to be good or evil.  

You can see a toy based on his look in the new movie below, to get a sense of what the face above will look like by the end of the movie.